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Disclosure of Economic Relationships Required in Restaurant and Accommodation Review Ads on Social Media(2025.9.19) – Advertising agencies that lead undisclosed (“backdoor”) ads will also face sanctions – The Korea Fair Trade Commission (KFTC) has decided to issue a corrective order against the advertising agency Neof Co., Ltd. (formerly UrbanFast Co., Ltd.) for deceptive advertising practices. The company recruited influencers to post restaurant and accommodation experience reviews on social media without di.. 2025. 11. 10.
Refund Rate for Expired Gift Certificates Increased!(2025.9.16) Revision of the Standard Terms and Conditions for New-Type Gift Certificates – Refund rate for gift certificates over 50,000 KRW raised from 90% to 95% –– 100% refund available when refunded as reward points instead of cash – The Korea Fair Trade Commission (KFTC) has revised the Standard Terms and Conditions for New-Type Gift Certificates to promote fair trade practices in the new-type gift cer.. 2025. 11. 10.
KFTC Initiates Consent Order Procedures for Coupang and CPLB(2025.9.10) - Reducing subcontractors’ burden by specifying the cost-sharing ratio for PB product promotions in contracts -The Korea Fair Trade Commission (KFTC) decided on August 27, 2025, to initiate consent order procedures for Coupang Co., Ltd. and CPLB Co., Ltd. (hereinafter “Coupang, etc.”) regarding alleged violations of the Subcontracting Act. CPLB was established through a spin-off from Coupang on .. 2025. 11. 10.
Analysis and Disclosure of 2025 Shareholding Status of Designated Business Groups(2025.9.10) Average internal shareholding ratio of 81 groups with owners: 62.4%; ownership by owner families: 3.7%Increase in voluntary elimination of circular shareholding structures among corporationsThe Korea Fair Trade Commission (KFTC) analyzed and disclosed the shareholding status of 3,090 affiliated companies belonging to 81 business groups with controlling owners, out of the 92 business groups desig.. 2025. 10. 23.
Korea Fair Trade Commission Initiates Consent Order Procedure for Coupang Inc. and CPLB Inc.(2025.9.10) The Korea Fair Trade Commission (KFTC) announced on August 27, 2025, that it has decided to initiate a consent order procedure for Coupang Inc. and CPLB Inc. in connection with suspected violations of the Subcontracting Act. CPLB Inc. was established on July 1, 2020, through a physical division from Coupang, succeeding to the subcontracted manufacturing and sales of private brand (PB) products, .. 2025. 10. 21.
Sanctions Imposed on “Banolim Pizza” Headquarters for Directly Receiving Deposits and Forcing Franchisees to Purchase Pizza Tripods and Forks(2025.9.7) The Fair Trade Commission has ordered corrective measures and imposed a fine of 107.6 million KRW on Pizza & Company Co., Ltd., the franchisor operating the pizza brand “Banolim Pizza,” for (1) directly receiving franchise fees and training fees without depositing them in a designated institution, and (2) forcing franchisees to purchase pizza tripods and disposable forks exclusively from itself... 2025. 10. 20.
Administrative Notice of Amendment to the Important Information Disclosure Guidelines(2025.8.28) Introduction of price disclosure obligations for marriage services and yoga/pilates -Health clubs, yoga, and pilates businesses must also disclose “insurance subscription status” -The Korea Fair Trade Commission (Chairman Han Ki-jeong, hereinafter referred to as “KFTC”) has prepared an amendment to the Guidelines on Important Advertising Matters (hereinafter “Important Information Disclosure Gui.. 2025. 9. 2.
Subcontracting Unfair Trade Victims Now Able to File Direct Injunctions with Courts(2025.8.27) Introduction of injunction system, Subcontracting Act amendment passed by the National Assembly -The Korea Fair Trade Commission (KFTC, Chairperson Han Ki-jeong) announced that an amendment to the Act on the Fairness of Subcontracting Transactions (hereafter, “Subcontracting Act”) has passed the plenary session of the National Assembly on August 27. The amendment introduces a private party injun.. 2025. 9. 1.
Franchise Headquarters Sanctioned for Terminating Contract and Halting Supply Due to Non-Purchase of Non-Contractual Items(2025.8.17) An administrative order and an 80 million KRW fine imposed on the franchise headquarters of Hanam Pig House for unjustifiably halting meat supply and terminating franchise contracts –The Korea Fair Trade Commission (Chairperson Han Ki-jeong, hereinafter “KFTC”) has decided to issue a corrective order and impose a fine of 80 million KRW on Hanam F&B Co., Ltd. (hereinafter “Hanam F&B”), the franch.. 2025. 8. 28.
Korea Fair Trade Commission to Operate “Unfair Subcontracting Reporting Center” During Chuseok Holiday(2025.8.13) Prompt action on unpaid subcontract payments and support for early payment before the holiday -The Korea Fair Trade Commission (KFTC, Chairman Han Ki-jeong) announced that it will operate an “Unfair Subcontracting Reporting Center” for 50 days, from August 14 to October 2, 2025, to ensure that small and medium-sized subcontractors receive timely payments ahead of the Chuseok holiday. Since SMEs’.. 2025. 8. 27.
Sanctions on Yanolja and Yeogiotte for Abuse of Superior Bargaining Position(2025.8.12) Expired unused discount coupons funded by partner businesses without compensation –Corrective order, notification order, and fines totaling KRW 1.54 billion imposed –The Korea Fair Trade Commission (Chairperson Han Ki-jeong, hereinafter “KFTC”) has decided to impose corrective measures and fines on two domestic online accommodation booking platforms, Nol Universe Co., Ltd. (formerly Yanolja) and.. 2025. 8. 26.
Selection of Excellent Companies in Fair Trade Agreements with Agencies(2025.8.11) 1 company awarded “Best,” 3 companies “Excellent,” and 2 companies “Good” -Maeil Dairies selected as “Best Company” for five consecutive years since the evaluation began in 2020 -The Korea Fair Trade Commission (KFTC, Chairman Han Ki-jeong, hereinafter “KFTC”) held the Agency Sector Agreement Evaluation Committee and finalized the results of the 2024 Agency Sector Fair Trade Agreement Implementa.. 2025. 8. 22.